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A Franchise Marketing Agency That Sparks Revenue Growth

Accelerate your franchise’s growth with digital marketing services from an award-winning franchise marketing agency that’s driven more than $6 billion in revenue for its clients. Learn more about how our franchise marketing company can help you earn more qualified leads and spark revenue growth for your location!

Clock icon.

100,000+

hours of franchise marketing experience

Expert icon with three people icons.

145+

franchise marketing experts on staff

500+ digital experts
Get access to the marketing experts you need, from business consultants to digital marketers, to deliver the results your company demands.
28-year track record
Navigate (and succeed) in changing market conditions with a digital marketing partner that’s helped businesses like yours succeed for decades.
1,100+ reviews
Across industries, roles, and goals, businesses endorse WebFX because we make digital marketing easier, providing turn-key solutions that grow your bottom line.
In-house technology
Accelerate your marketing ROI by 25% or more (and skip shopping and setting up different tools) with our all-in-one revenue marketing platform and its toolkits for SEO, PPC, reporting, and more!

Our franchise marketing agency’s services

SEO with magnifying glass icon. Search engine optimization (SEO)

SEO with magnifying glass icon. Search engine optimization (SEO)

When people look for a business in their area, they’re turning to search engines like Google to help them find the right one. That’s why investing in a strategy like SEO is crucial for helping people find your franchise locations in the search results.

With WebFX as your franchise marketing agency, we’ll help you optimize for traditional and local searches. Our team can help you:

We offer comprehensive SEO plans that help your franchise perform better in relevant search results, so you can drive more qualified leads to your location(s).

Finger tapping buy icon. Pay-per-click (PPC) advertising

Finger tapping buy icon. Pay-per-click (PPC) advertising

For franchise businesses like yours, capitalizing on search result real estate is a must. With PPC advertising, you can help your franchise take up valuable real estate space in relevant search results.

As your franchise marketing agency, we can help you boost your ad performance and drive more revenue. Our services include (but aren’t limited to):

  • Researching and identifying relevant franchise-related keywords to target in your ads
  • Ad copywriting that promotes your franchise
  • Performance testing
  • Bid management to help you get more from your budget

Our PPC services aren’t limited to Google either. We can help your franchise run paid ads on popular platforms like Bing, Meta (Facebook), and Instagram to help increase your franchise’s brand exposure!

Like Icon with heart and a thumbs up. Social media

Like Icon with heart and a thumbs up. Social media

Social media platforms provide you with the opportunity to engage with prospects and build relationships that turn them into loyal customers.

As a franchise marketing firm, we offer social media marketing and advertising services to help you connect with leads on these platforms.

If you invest in social media marketing services, you’ll get:

  • Your social profile (on any platform) optimized to fit your franchise’s branding
  • Auditing of your current social media strategy and competitors’ strategies
  • Social media posts created to fit your franchise’s brand, style, and tone
  • Data-driven recommendations for optimizing your social media strategy

Our franchise marketing agency also offers social media advertising services to help you promote your locations on social media. Here’s some of what you get with our services:

  • A custom social media advertising strategy tailored to your franchise location
  • Analysis of your target audience to find the best ways to advertise to them
  • Ad campaign copywriting tailored to your franchise’s brand and ad goals
  • Ad testing to help put out the best version of your ads

Our dynamic team of social media experts can help your franchise take advantage of the benefits social media offers to grow your business.

Paintbrush Icon. Web design

Paintbrush Icon. Web design

Your website is your brand’s digital “storefront” and requires the same attention as one of your brick-and-mortar locations. Whether you invest in SEO, PPC, or any other strategy, they all have one thing in common: Driving people back to your website.

Creating a branded, functional, and visually-appealing website is crucial for franchises because it ensures that anyone who wants to learn about one of your locations can do it with ease.

As your franchise marketing agency, we’ll help you develop, optimize, and improve your website. Our web design services include (but are not limited to):

  • Creation of a custom style to fit your franchise’s unique brand
  • Tailored website copywriting that fits your brand’s style
  • Integration of responsive design to ensure your website provides the best experience on all devices
  • Database integration for easy access to website data
  • Ecommerce functionality (if needed) to help you sell more

Our award-winning team of designers will craft a unique website for your franchise that enables you to stand out from your competition.

New email icon. Email marketing

New email icon. Email marketing

Keeping your brand top of mind is a key component for franchise marketing. You want people to remember your company any time they see one of your locations. Email marketing is a great strategy for building brand recognition, nurturing prospects, and converting leads.

When you hire WebFX as your franchise marketing agency, we’ll provide you with everything you need to create a successful strategy, including:

  • Custom email strategy development
  • Custom design and creative theme development for emails to create a branded experience for subscribers
  • Subject line testing to generate more clicks from prospects
  • Email subscriber list management to ensure you’re reaching out to the most interested prospects and customers

As your dedicated franchise marketing company, we’ll help you develop a custom email marketing strategy that helps you turn prospects into customers.

Read WebFX reviews on G2

Data-Driven Digital Marketing

MarketingCloudFX is our proprietary marketing software built to enable our client’s website strategies and digital campaigns.

With 20+ different features, this client-exclusive platform makes it easier than ever to track digital marketing performance and make strategic decisions.

20%

avg increase in ROI across digital marketing channels

$500K+

built-in value based on the cost of similar tools

1+ billion

data points to drive your marketing decisions

Channel-Specific ROI Dashboard

Make smarter marketing decisions and maximize your returns with full transparency into omnichannel performance.

  • Automatically calculate cost per lead per marketing channel
  • Easily compare channel performance to make better investment decisions
  • Forecast results and model ROI scenarios

Complete Project Transparency

Project management built in for seamless collaboration and project transparency.

  • Centralized communications to align teams and partners
  • Track goals and priorities to optimize campaigns
  • Get full visibility into what we’re working on to drive your campaigns forward

Ongoing Competitor Monitoring

Stay up to date on competitors to get and stay ahead.

  • Monitor competitor cross-channel marketing strategies
  • Benchmark your business’s performance against key competitors
  • Identify opportunities to pass the competition with digital marketing

Content Planning & Analytics

Seamless content research, planning, and tracking capabilities

  • Full transparency into the research behind our content recommendations
  • Effortless quarterly content planning with your account manager
  • Advanced content analytics by content type, tag, and more

20%

avg increase in ROI across digital marketing channels

$500K+

built-in value based on the cost of similar tools

1+ billion

data points to drive your marketing decisions

Custom franchise marketing plans

Learn how our award-winning team of franchise marketing specialists create custom solutions for your business.

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CUSTOM DIGITAL MARKETING PLANS

Starting at

$3,000 / month

How we determine pricing

Accounts icon with person icon and writing above it. Discuss your business goals

We’ll learn about what you are hoping to achieve as a company — short- and long-term — to create a digital marketing plan that works toward your goals.

research icon with magnifying glass. Analyze your market

We’ll do a deep dive into your competition — both as a business and within marketing, specifically — to determine the best action plan.

Planning icon with arrow pointing at an x. Review your strategic objectives

What key objectives are on your roadmap? Increase site traffic? Boost your online visibility and brand awareness? We’ll create a plan that aligns perfectly.

INCLUDED IN ALL PLANS:

  • Expert advice on-demand from a team of over 500 strategists
  • Data-backed campaign optimizations and improvements
  • AI-powered strategy recommendations
  • Closed-loop ROI and customer journey tracking
  • Access to our in-house revenue acceleration platform, MarketingCloudFX
  • Nutshell CRM access
  • Marketing and sales data unification
  • Monthly campaign measurement, analysis, and revenue reporting
  • In-depth competitor and industry research
  • Continuous strategy management and improvement

Inside our 93% satisfaction rate

Read our case studies for more a more in-depth look at our results.

KOA

260%

Increase in revenue

Cleveland Brothers

82%

Increase in traffic

Wheeler Machinery Co.

82%

Increase in time on site

Your
Franchise

IS NEXT

Get a free proposal
today!

Earn a 20% greater ROI with franchise marketing experts

Get more than a marketing expert, get a marketing expert in franchises. With WebFX, you’ll receive a dedicated team in franchise marketing, helping your franchise increase its marketing ROI by 20% or more.

  1. Fast Food Franchises
  2. Retail Franchises
  3. Cleaning Service Franchises
  4. Fitness Franchises
  5. Beauty and Salon Franchises
  6. Home Services Franchises

Solving key challenges for franchises

We aren’t driving enough traffic to our website

Feeling like your franchise isn’t driving the traffic you desire to your website? Skyrocket your online visibility with industry-leading digital marketing services that boost your rankings in relevant search results and drive qualified traffic to your website.

Website icon.

We’re struggling to attract new prospects

Continually driving new prospects is key to helping your franchise locations grow. At WebFX, our team of strategists will help you craft revenue-driving lead generation and marketing strategies that attract high-value leads and prospects to your franchise locations.

Marketing icon with flame.

We’re struggling to stay ahead of our competitors

As a franchise, there’s a lot of competiton you have to stay ahead of for each of your franchise’s locations. Staying one step ahead of your competitors is critical for continuously attracting new customers and steady sales for your business. Our custom approach to marketing helps your franchise get what it needs to market successfully to prospects and out perform competitors.

Branch icon of a storefront.

Our marketing efforts aren’t providing a high return

Our data-driven marketing efforts leverage data from your audience, website, strategies, and more to ensure your marketing dollars go toward the campaigns that will provide the highest ROI.

Target icon with archery arrow hitting target.

Hear from our clients

Drive more web traffic

We are getting more traffic and spending less money, which is always a great thing. Our SEO results have gone way up.

82%higher average time on site

Drive more conversions

“WebFX has helped us expand our digital footprint, not only in Central PA and the mid-Atlantic, but also throughout the Continental U.S.”

113%YTD increase in SEO conversions

Can I do franchise marketing on my own? 3 reasons to hire a franchise marketing agency instead

You know that franchise marketing is important, but the question often comes up of whether you can do it on your own. You always have the option to do franchise marketing on your own, but should you?

If you want to do franchise marketing on your own, ask yourself these questions first:

  • Do you have the time to develop, implement, and track your marketing strategies?
  • Do you have the resources and tools to run your campaigns?
  • Do you have marketing skills to develop effective campaigns?

If you answered “no” to any of these questions, then you’ll want to consider hiring a franchise marketing agency. While you can opt to handle your marketing campaigns on your own, hiring an experienced agency will produce better results because they have skilled experts, resources, and time to develop top-notch campaigns.

Expert insights from webfx logo

A smiling man with short dark hair and a beard, wearing a black button-up shirt.
Alec Marshall Senior Internet Marketing Consultant

“Franchises often find themselves with the advantage of brand confidence that comes with being part of their franchise network. So as potential customers utilize the Internet more, the challenge and opportunity for a franchise is translating that brand confidence they have in the right online narrative, and putting it in front of the right potential customers at the right moment. Working with an experience digital marketing agency is the best way to accomplish this.”

Here are three reasons you’ll want to hire an experience franchise marketing company instead of doing it on your own:

1. A franchise marketing agency has experience running marketing campaigns

It isn’t enough to run an ad campaign and hope it shakes out. Marketing your franchise takes skill, expertise, and knowledge to help you drive success. If you don’t have experience in marketing, it’s challenging to do it successfully.

That’s why, instead of doing it on your own, it’s better to hire an experienced agency. An experience agency works on marketing campaigns day in and out, which means they have the skills, knowledge, and experience to drive success. They’ll know what works, and if something doesn’t work, they’ll know how to pivot and adjust to improve.

The skills and expertise a digital marketing agency brings to the table are hard to match in-house. So, if you want to maximize results from your marketing campaigns, consider outsourcing to a franchise marketing agency.

2. A franchise marketing agency stays on top of the latest trends and changes

The digital landscape is constantly evolving. If you’re finding it hard to keep up with the latest trends and changes, it’s time to hire a franchise marketing agency.

Since marketing agencies work daily in marketing, they often keep up with what’s new or changing in the digital landscape. They’ll know what strategies are trending, upcoming, or phasing out.

Expert insights from webfx logo

A smiling man with short dark hair and a beard, wearing a black button-up shirt.
Alec Marshall Senior Internet Marketing Consultant

“Digital marketing over the last several years, and into the coming years, continues to add such a layer of complexity. Whether it be navigating the targeting restrictions resulting from ever-expanding privacy laws, knowing how and how not to use artificial intelligence (AI), or pushing for cost efficiency as markets become more and more competition-dense with the influx of spending, having a digital marketing partner to navigate and thrive through these conditions is pivotal for franchises looking to reach their revenue goals over the next several years.”

Staying versatile and agile with your marketing is what can put you a step ahead of your competition. So, consider partnering with a franchise marketing firm to help you keep your competitive edge and keep your marketing up to date.

3. A franchise marketing agency can prioritize your marketing

When you’re busy building and upholding the reputation of your franchise, you may find you don’t have the time to prioritize your marketing. As a result, your marketing strategy falls to the wayside and your competition now has an edge on you.

Partnering with a franchise marketing company changes all that.

A franchise marketing firm has the time to dedicate to building your marketing. They make your marketing a priority and focus on helping you build campaigns that spark business growth. As a result, you reap the benefits of marketing without having to lift a finger.

So if you want to make marketing your franchise a priority, consider partnering with a franchise marketing company.

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