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The minute someone enters your website, they will start forming an opinion about your practice based on your website’s design. If you want to make it a positive first impression, you must invest in your website’s design. A poor web design causes leads to leave your page and go to a competitor’s page instead.

On this page, we’ll provide you with five tips for designing your therapy or psychiatry practice’s website. If you need help building your dream site, call us today at 888-601-5359 to speak with a strategist.

Let’s get started!

 

1. Set your brand style

When you start to design your website, you must have a brand style in mind. Your brand style incorporates your color scheme, fonts, and overall design feel. Setting your brand style is crucial because it keeps your website consistent.

Many companies make the mistake of neglecting to create a brand style. Every time they create a piece of marketing, whether it’s a flyer, social media post, or a website, the colors and styles are different. It doesn’t create a consistent brand image.

Brand familiarity is important because it helps your business earn conversions down the line. When your audience is more familiar with your brand, they are more likely to choose your therapy practice than the competition. If your brand style isn’t consistent across all platforms, you’ll miss out on leads because they won’t remember your business.

Creating a brand style will help you create a consistent image across all platforms. You can start by choosing your brand colors. These are the colors you will use on all your marketing materials.

Creating a brand style will help you create a consistent image across all platforms. You can start by choosing your brand colors. These are the colors you will use on all your marketing materials.

In addition, you’ll want to choose a font style too. You want to choose a font that is easy to read and professional. Don’t make your audience struggle to read the content on your page.

By setting your brand style, you’ll help your therapy or psychiatry practice build a strong brand image. This will help you obtain more leads for your business.

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2. Customize your website

If you want to see the biggest impact with your therapy website, you must use a customized design. Customized designs make your practice stand out from the competition.

If you use a template design, your website will look like hundreds of other business’s sites. It will make it harder for your audience to remember your business because your design isn’t unique. A customized design brings the “wow” factor and makes a bigger impact on your audience.

If you use a template design, your website will look like hundreds of other business’s sites. It will make it harder for your audience to remember your business because your design isn’t unique. A customized design brings the “wow” factor and makes a bigger impact on your audience.

To get the most out of your website, opt for a customized design. If you need help creating a custom website, our team of 500+ experts can help. Call us today at 888-601-5359 to speak with a strategist about building your custom site.

3. Integrate responsive design

Responsive design is one of the most important functional elements on your website. With the development of new technology, more people access the Internet through mobile devices. If you want to provide these users with a positive experience, you must use a responsive design.

When you integrate responsive design into your site, you ensure that all users have a positive experience on your page. Whether they access your site on a smartphone, tablet, or desktop, your website will adjust to the device and provide a better experience for them.

This is important to your audience’s experience because you want them to remain on your site. If they’re trying to access a desktop version of your site on a smartphone, it won’t provide a positive user experience. It will cause your audience to have to constantly zoom in and out to try to read your information, which will leave them feeling frustrated.

4. Simplify your navigation

Your navigation can make or break your website. If you want to keep leads engaged on your page, build a solid navigation bar that is simple and easy to use.

Your navigation can make or break your website. If you want to keep leads engaged on your page, build a solid navigation bar that is simple and easy to use.

Your navigation helps your audience find information efficiently. It’s best to keep it organized for your audience with broad headings. You can put related topics beneath each broad topic and get your navigation organized.

When your navigation is simple and organized, you make it easy for your audience to find valuable information from your therapy practice.

5. Add visual elements

Visual elements are a crucial part of your page. If someone finds your website and sees paragraphs of text with no relief, they’re going to feel overwhelmed. You need visual elements to provide relief on your site.

There are numerous visual elements you can add to your site. This includes photos, infographics, and videos. Each of these elements adds a point of interest to your page and engages your audience.

Photos are the most common visual elements that people use on their site. When you use photos on your page, you want to stick to using ones that are authentic and original. This means you should avoid using generic stock photos, which don’t help your site look professional or personal to your brand.

Infographics are great for displaying important information about your therapy business. You can help your audience digest information better and pick out the most important information. It’s a great way to draw your audience in on the most valuable bits of information.

Videos are becoming one of the most valuable visual elements for your business. It’s an engaging and interesting way for your audience to obtain information. People are drawn to videos, so you can use them to draw people into your page.

Visual elements will help you create a more interesting and engaging therapy website. It will help you keep leads on your page longer and earn more conversions in the long run.

How much does it cost to build the website of your dreams?

Use our FREE website design cost calculator to get an idea!

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WebFX is a top web design company

By investing time into your website’s design, you’ll see better results for your practice. You’ll engage more leads and get them interested in contacting your therapy or psychiatry practice. At WebFX, we have the tools and experience to help you build your customized website.

We’re a full-service digital marketing company that specializes in creating customized websites. We have a team of over 500 experts that will bring their knowledge and expertise to your campaign. With over 28 years of experience, you can count on us to build the website of your dreams.

If you’re looking for a company that knows how to drive results, look no further than WebFX. In the past five years, we’ve driven over $6 billion in sales and over 24 million leads for our clients. We focus on helping our clients design websites that maximize results.

Don’t believe us? Ask our clients! Check out our 1,100+ glowing client testimonials that attest to the awesome work we do!

Build your website today

If you’re ready to start building your customized website today, contact us online or call us today at 888-601-5359 to speak with a strategist.

We look forward to hearing from you!

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