Rapid Web Design in 6 Speedy Steps
Your website’s design makes a strong impression on your audience. If you want them to remain on your website and learn more about your business, you must create a well-designed website that entices them to remain on your page.
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1. Choose who builds your website
The first step to building your website is choosing who builds your website. Below, we’ll go through a few of the best website builders.
Web design company
You have the option to hire a web design company. A web design company will have the skills, resources, and talent to help you build your dream website.
Many companies will have their own website builder to build your dream website. Some companies have programs that can build your website quickly. With RainmakerFX services from WebFX, you can build a custom website in 30 days.
RainmakerFX allows you to incorporate your current brand into your new design. You’ll get three template options and choose which one works best for your business. From there, your web design company will focus on creating your sitemap architecture and build a website built for conversions.
These designs are customized to fit your business. You’ll have a customized design that is built to drive leads for your business. Once your site is built, you’ll have access to Google Analytics to track how your website is performing.
This is a great option for your business because you can build a customized website fast. It allows you to have the benefit of a customized site with the benefit of getting a website quickly.
If you don’t have time to build a website for your business, a web design company is a great option. This allows you to reap the benefits of hiring a web design company while focusing on helping your business grow. Not to mention, you’ll have a team of experts working on your website!
The do-it-yourself option is to use a website builder to build your dream site. Website builders allow you to create a customized website without any coding or technical skills. These builders allow companies to focus on design and content, rather than spending hours figuring out coding.
Website builders are extremely popular because they offer an opportunity for businesses to create their own customized website with an easy-to-use interface. Some popular website builders include Wix, Shopify, WordPress, and Squarespace, among others.
Each website builder offers a unique way for you to build your website. Some offer templates that you can customize, while others have a drag-and-drop interface that allows you to add and remove elements as you see fit.
Different website builders have different features, and some website builders offer more features than others. You’ll need to investigate each website builder to get a sense of what they offer for your business.
The right website builder for your business will come down to your business’s needs. You must decide the features you want on your website and see which website builder offers those features. It will help you choose the right builder for your business.
2. Choose the right plan for your business
Once you know who you want to build your website, you must choose the right plan that works for your business.
Before you choose the right plan for your business, you’ll want to answer some questions, such as these:
- Do you need any specialized functions on your website?
- Are you an ecommerce business that needs to upload all your products?
- How many pages do you need?
- Do you need any additional help on your website (search engine optimization (SEO), pay-per-click (PPC) advertising, and more)?
It’s important that you think in-depth about your website. You should have a plan in mind or a sketch of what you want for your website. This will help you understand what you need for your site and whether your website builder or web design company can deliver it.
Web design companies
Plan customization is one of the biggest advantages of hiring a web design company. When you use a website builder, you have to resort to choosing the package that gives you what you need, which may lead to you paying for a few additional features you don’t use.
With a web design company, you pick and choose what you need. You get a price based on the features, pages, and additional functions you need. The price you pay is only for the services your business requires to succeed.
You can use a website design cost calculator to get an estimate on how much your website will cost.
In addition, programs like RainmakerFX allow you to customize your set up. You can choose a website design with all the features you need, without paying for what you don’t need. It makes this program an ideal solution for building your dream website.
It’s important to keep in mind that, when you pay for web design, you get a team of experts working on your site. You don’t need to worry about building it yourself. It also means that your web design company can help maintain your site and fix any errors that arise.
Many web design companies will offer different packages to help you get what you need. Since the needs for web design varies, the cost for each package varies.
The cost to use a website builder depends upon the platform and the features you get in each package. If you’re going to use a website builder, you must determine what you need for your website first.
For example, if you are an ecommerce business that wants to host your products for sale on your site, you need a website builder that enables ecommerce functionality. Some website builders may only be able to handle 30-50 products. If you have hundreds of products, your website builder needs to be capable of hosting that many products.
You’ll also want to factor in the cost of the services you receive. For instance, let’s take a look at one of the most popular website builders, Wix. Wix offers a free version of their website builder, but to add additional features, you must subscribe to a premium plan.
There are two packages for businesses: Pro and VIP. With these plans, you get features such as a free domain for a year, social media logo files, a professional logo, events calendar, and form builder app.
Wix also offers ecommerce functionality. These packages range from $19-29 per month.
This is just an example of one of the packages you may incur as you research different website builders. The prices will vary based on what the company offers and the package you choose.
If you decide to use a website builder, select the package that includes everything you need to run a great website.
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3. Establish your brand style
Once you have all the technical elements established, you can move onto the design aspect of your website. When you design your site, it’s crucial that you have a brand style in mind. Your brand is a reflection of your business, so you’ll want to make sure that you choose the right style.
With RainmakerFX, you can implement your brand style straight into your design. This program makes it easy for you to establish your brand style. All of this can be implemented quickly to help you produce a rapid web design in 30 days or less.
Your brand style encompasses numerous factors. The most noticeable one is your color scheme. Color choices are the first thing your audience will notice about your website.
It’s important that your colors reflect your business. You want to stay consistent across all platforms, so it’s important that you choose colors that you can stick with for your brand.
Generally, you’ll want to have three or four colors for your business. You’ll have a main color, one to two secondary colors, and a font color. This will be the color scheme you’ll use for everything.
Another brand style aspect to analyze is your font style. When you build your website, you want to use fonts consistently across your website. It will help build a better brand aesthetic for your business.
If you’re building your website from a template, you’ll want to choose the template that works best for your business. Pick one that closely matches your brand style and customize it as needed.
When you hire a web design company, you can have them implement your desired design. If you aren’t entirely sure on a color scheme, they can help you figure out one that works for your business.
4. Choose your domain
Once you know who is building your website and the package you need, the next step is to claim your domain. Your domain is the website URL for your business. You want to create a domain name that is simple and easy for your audience to remember.
Some website builders will allow you to pay a monthly fee to have a customized domain name. If not, your website is typically attached to the host site. For example, your URL would be “https://mywebsite.wordpress.com.” With a custom domain URL, you would drop the WordPress part of the URL.
When you create your domain name URL, it’s important that you think about it thoroughly. You want to make sure that it’s unique and easy to remember. Your audience should be able to easily remember the URL and type it into the search bar.
An example of a mistake you don’t want to make is including a number in your URL. When you have a number in your domain name, people won’t know if it should be spelled out or written as a numeral. This makes it confusing for your audience.
If you must have the number in your brand name, it’s best to buy both versions of your domain. For example, the company 2nd and Charles would want to claim domain names for “2ndandCharles.com” and “SecondandCharles.com.”
Overall, you’ll want to choose a unique name that your audience can easily recall. It will help you build better brand recognition for your business.
5. Build your website
Once you know everything you need for your website, the next step is to build it. You want to make your website as unique as possible. This ensures that your brand stands out and is memorable for your audience.
Here are a few elements you’ll want to look at:
- Navigation: Make sure your navigation is easy to use. You don’t want your audience to struggle to find information. Your navigation should be simple and organized.
- Visual elements: If your website only has text, your audience will immediately lose interest. Adding photos and videos will give life to your pages and create interesting visual points to guide your audience through your site. It’s also a great way to present information to your audience in an interesting format.
- Information placement: You want to make sure you are naturally guiding your audience’s eye to the important information. If you place your most important information where your audience is most likely to look, such as above the fold, you’ll see better results with your web design.
- Call-to-action (CTA) buttons: If you want your audience to take the next step while on your site, you must integrate CTA buttons into your design. These buttons guide your audience and tell them how to proceed. You’ll want to ensure that your audience can easily see them, so make sure the color of the button stands out on your page.
These are just a few of the many design elements you’ll want to look at while you build your site. Integrating these elements properly will help you build a better website for your business.
With RainmakerFX, you can implement these elements into your design easily. Your dedicated project manager can integrate these design elements to help you continue to build a customized website.
6. Preview and test your website
Never publish the first version of your website without testing it first. The first version of your site will never be the best version. When you preview and test your site, you will find that areas need improvement or certain elements don’t work on the page.
By testing your website, you get to preview how your site will look to the consumer. It’s important that you analyze all your pages to ensure they look good.
On each page, check for spelling and grammar errors. You want to be without as many errors as possible to ensure that your page is professional.
You’ll also want to test all the elements on your page. Make sure videos play and buttons work. You don’t want to deliver a site that has broken elements on it.
In addition, check to make sure your site has a responsive design. Responsive design ensures that your website looks good on mobile, tablet, and desktop.
Finally, check your page speed to ensure your site loads quickly. Users hate to wait for slow loading pages. If your page loads too slow, you’ll miss out on leads for your business.
By previewing and testing your website, you’ll put out the best version of your site. This will help you drive better results with your website once you’re ready to publish it.
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WebFX is a top web design company
Your website is the first impression your audience gets of your business. If you want to make a positive impact on them, you must create a website that reflects your brand and gets your audience interested in your business. At WebFX, we have over 25 years of experience building customized websites.
We’re a full-service digital marketing company that specializes in rapid web design. We have a team of over 450 experts that will bring their knowledge and expertise to your campaign. We’ll help you create a customized website that attracts new leads to your page.
If you’re looking for a company that drives results, look no further than WebFX. In the last five years, we’ve driven over $3 billion in sales and over 7.8 million leads for our clients. We focus on helping our clients create campaigns that grow their business.
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