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Put Google To Work For Your Nonprofit With Google Ad Grants

Are the rumors really true? Google gives $10k a month in free advertising to eligible nonprofits just for asking? Yes, it’s true. But are there limitations? Yes. How can you get your hands on this money and make the most of it? Read on. Before we get ahead of ourselves, let’s first back up and […]

View Full Story ~ 6 minutes to read

Ads: Click ’em or Skip ’em – Benefits of PPC

“Are pay-per-click ads beneficial?” This may be a question you have asked yourself many times when thinking about starting a PPC campaign. Pay Per Click (PPC) ads are beneficial for businesses of all sizes. Paid search allows you to pay a fee to have your website be displayed on search result pages when someone types in […]

View Full Story ~ 5 minutes to read
Marketing

Using Automated Rules in Adwords: Better Prioritize Your Time Within Holiday Campaigns

Hanukkah came to a close on Sunday evening and Christmas and Kwanzaa are right around the corner. The malls are packed, shoppers are scrounging around for last-minute deals and steals, and marketers are ready to give their holiday messages that final conclusive push. In the world of online marketing, timing is king as companies follow […]

View Full Story ~ 7 minutes to read
Web Design

Design a 3D Digital Clock Icon with Illustrator

This tutorial will explain how to create a glossy and stylized digital clock from scratch in Adobe Illustrator composed of basic shapes and nifty gradients. We will make a vector icon that will be scalable to any size by taking advantage of designing icons and graphics using a vector-based application like Illustrator.

View Full Story ~ 8 minutes to read
Web Design

Creating Retro Folded Typography Using Photoshop

In this Photoshop tutorial, we’re going to create retro-looking text that seems like it’s constructed using folded strips of paper. We’re going to step away from the computer a little bit and use a real model as a reference for our project. Prepare yourself to heavily rely on Photoshop’s Lasso Tool, as well as some other basic tools and simple techniques.

View Full Story ~ 19 minutes to read
Web Design

How to Create a Matte Painting Inspired Scene

In this Adobe Photoshop tutorial, we are going to go over a method for composing a beautiful matte painting style scene. Matte paintings are typically used in movies to create expensive or surreal landscapes and scenes that are stitched together with regular footage. Note that we are not actually making a matte painting that would be suitable to use in a Hollywood film, but rather, composing a scene inspired by these great matte painters and film technicians.

View Full Story ~ 12 minutes to read